OUAI Medium Shampoo – Hydrating Shampoo with Coconut Oil, Babassu, Kumquat Extract and Keratin – Strengthens, Nourishes and Adds Shine – Paraben, Phthalate and Sulfate Free Hair Care Products (10 Oz)
$32.00
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Is Discontinued By Manufacturer : No
Product Dimensions : 2.5 x 5.5 x 2.5 inches; 12.64 ounces
Item model number : 2533
UPC : 815402021276
Manufacturer : OUAI
ASIN : B084BTP393
Best Sellers Rank: #2,330 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #39 in Hair Shampoo
Customer Reviews: 4.4 4.4 out of 5 stars (5,285) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Wash Your OUAI To A Happy Medium – If your hair type is stuck in the middle, this sulfate-free shampoo will nourish, strengthen and add shine to medium strands.
Does Your Hair Feel Like The Middle Child? – Hydrate, nourish and strengthen your hair with this reparative shampoo. Formulated with Babassu oil to add weightless hydration to your hair and scalp and Coconut oil to strengthen hair by sealing split ends to reduce breakage. Anti-frizz hydrolyzed keratin is added to reduce flyaways while Kumquat fruit extract leaves hair with a shiny finish.
OUAI Means Yes – In that casual Parisian way. OUAI is about being better IRL. It’s about having honest conversations with our community. It’s about letting go of unrealistic expectations and embracing your imperfections.
Made For Effortless Routines – All OUAI hair care products including this moisturizing shampoo are carefully crafted to cut styling time and nourish your hair health. We put the good stuff in and leave the bad stuff out, without ever sacrificing quality.
Live Life Your OUAI – OUAI offers luxury hair products at affordable prices that are user-friendly — no glam squad needed. Wet hair, lather up with our hydrating shampoo and rinse clean. Follow up with OUAI Medium Conditioner for hydrated, smooth hair.
13 reviews for OUAI Medium Shampoo – Hydrating Shampoo with Coconut Oil, Babassu, Kumquat Extract and Keratin – Strengthens, Nourishes and Adds Shine – Paraben, Phthalate and Sulfate Free Hair Care Products (10 Oz)
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$32.00
Lisa Mignone –
Great Product but very fragrant
Have have lots of haie but it’s very fine. I was looking for a shampoo thst wouldn’t weigh it down and this was recommended on every Google search I looked at. I really like it but the scent is very strong. It just smells super clean, less like a perfume scent feom other shampoos. But my hair isn’t weighed down, it has volume to it and I noticed a difference after just 1 wash. I plan to keep using it and will buy it again.
Agata R. –
A staple in my shower
I’ve been using OUAI Medium Shampoo, and it’s officially a staple in my shower. This shampoo is the perfect balance—it cleans deeply without stripping, and leaves my hair feeling soft, light, and fresh instead of dry or heavy.The scent is clean, luxe, and salon-level good without being overpowering. It makes washing my hair feel like a mini self-care moment rather than a chore.A little goes a long way so start small and work your way up as needed.Final verdict: If you want healthy-looking, bouncy, clean hair that still feels moisturized and touchable, this shampoo delivers. Worth every drop.
Lori Siegerman –
Great for Color- and Keratin-Treated Hair — And Much More Cost-Effective in the Refill Size
I bought the OUAI Medium Shampoo Refill because I needed something gentle enough for color-treated and keratin-treated hair, and it has worked really well for me. It cleans thoroughly without stripping, and leaves my hair feeling soft, smooth, and healthy. The formula has just the right balance—rich enough to nourish my hair, but not heavy or greasy.The scent is light, clean, and really pleasant, and it pairs perfectly with the matching conditioner. One of my favorite things about this refill is how cost-effective it is. You get a much larger amount for the price, and it’s more eco-friendly since it uses far less plastic than buying multiple bottles.If there’s a minor downside, it’s that using too much can feel a little rich, so a smaller amount works best—especially if you have finer hair. But overall, this shampoo has been a great option for maintaining both my color and keratin treatment.Overall: High-quality shampoo, gentle on treated hair, great scent, and a smart buy in the larger refill size. I’ll definitely keep repurchasing.
Shannon –
Unexpectedly a 10/10
I should probably use this longer before truly reviewing but I was so thrilled I needed to write a review after just one wash !!! I have very fine, thin & straight hair. It tends to get greasy soooo easily (cant speak on that because it’s been two hours since my shower) but I’ve never had a shampoo that helps in that department. Anyways I will say my hair has absolutely no frizz/ flyaways which I usually get.. It is so soft as if I just went to a salon & smells fabulous. My fiancé who also has pretty fine hair but completely different texture and is curly also said his hair felt soo soft and he really likes it. It lathers fantastic which is important to me. I tend to not feel like my hairs not getting clean without a good lather. I bought this not expecting much just figured I’d give it a go and it’s an unexpected 10.
Nicole –
Great product – just not a fan of rose-y 🌹 smell.
So far so good! Great product so far within a week of using it. I’m very oily hair and this keeps its pretty light weight and soft after. I use it with a scalp massager for a deeper cleanse. Only reason I give it 4 stars is the rose smell (reminds me of old lady perfume). However, it smells nice once it’s dry and is very faint.
Erin Reierson –
Great product and packaging
I love these bags for our dispensers it’s so much easier to refill and I’m getting more product out. I also really like the product. I can tell my hair feels and looks healthier and fuller after using this product. My husband even loves to use it on his hair. Luckily we have the same hair type.
Latinapura –
I have fine hair and OUAI SHAMPOO its my perfect shampoo about you!
1st time trying this brand OUAI SHAMPOO FOR FINE HAIR ( my hair its fine and wavy) so far I like the way my hair looks after I wash it w OUAI shampoo the control in the frizzy part of my hair looks much better then the other brands, the dry part of my thin hair after i wash it it looks much better too I see and notices the difference right away,and the smell its suble like soft clean w a hint of flowers and its not overpower like the other brands !. I like it a lot definitely i will buy again!
NCMama –
Ok shampoo, but for price, it isn’t moisturizing enough
This shampoo removes buildup, provides shine and the scent is ok. But it seems a bit too astringent and leaves my hair a bit dryer geeling than I’d like.
Alienele –
Ho i capelli fini e da quando uso questo shampoo non riesco più a farne a meno! me li deterge senza seccarli o appesantirli. Lo adoro! Soffro di dermatite ma questo non mi dà noia.
Margit –
Super shampoo
Aten Imchen –
My scalp is oily and this shampoo gently cleans it. No itchy scalp for two days.
Amazon Customer –
This is such a good shampoo. Your hair with thank you. They feel clean right away and it does what is supposed to for fine hair, it gives you volume. It might be pricey but worth it.
H Lane –
Really great shampoo for fine, flat hair. It doesn’t work miracles, you won’t magically have full, thick hair… but it keeps my hair grease-free for 2 days (which is good for my hair type), smells great, and keeps my hair feeling soft and knot-free. The price is the best I’ve found online or in-store for this product and size. Same goes for the OUAI Fine Conditioner on Amazon.